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BECOME A SPONSOR

We invite you to join us as a sponsor of the 2026 Dr. Martin Luther King, Jr. Celebration Parade. Sponsorship benefits include media and onsite exposure, collateral, hospitality, and community relations benefits valued beyond the cost of sponsorship.

With your sponsorship, HELP can serve more citizens. Your company can help make a dramatic difference in the lives of many citizens by changing the downward spiral they are caught up in due to unforeseen circumstances and providing a way for them to get back on their feet. As a sponsor, your company can show that you care about the wellbeing of this community.

SPONSORSHIP LEVELS

  • Diamond $25,000+
  • Platinum $15,000+
  • Gold $10,000+
  • Silver $5,000+
  • Bronze $2,500+
  • HELP $1,000+
  • Friend $500+

You can purchase your Sponsorship package online on this page. Or, if you wish to pay for your Sponsorship via check, please make checks payable to H.E.L.P. and mail to:

HOPE ENCOURAGE LOVE PROTECT
400 N. Ervay St., #133054
Dallas, Texas 75313

Please include “MLKDallasParade” on the memo line.

We also welcome in-kind donations; please call 469-592-1388. Thank you for your support!

Thank you to our 2025 Sponsors!

SPONSOR LEVELS & BENEFITS

DIAMOND SPONSOR - $25,000 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website with 100-word written statement.
  • Company logo displayed at Parade
  • Association in radio and TV advertisements
  • Association and logo presentation on posters and flyers
  • Title association with digital advertisements

ON-SITE EXPOSURE BENEFITS:

  • One table for 10 guests at the 2026 MLK Scholarship & Award Gala
  • Two (2) decorated floats in Parade
  • Elite Parade placement in line
  • Logo spotlighted on 20 banners (3’x5′) along Parade route
  • 3 Parade entry fees waived — opportunity for maximum exposure of your organization being featured in the parade
  • Forty-five (45) VIP seating passes for the Parade — reserved access to the exclusive grandstand seating area for premium parade viewing
  • Present the H.E.L.P. MLK Parade Scholarship Award to winning students 🎓

PUBLIC RELATIONS BENEFITS:

  • Organization included in press releases
  • Association with all H.E.L.P Community Special Events for 2026

PLATINUM SPONSOR - $15,000 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website with 50-word written statement
  • Company logo displayed at Parade
  • Association in radio and TV advertisements
  • Association and logo presentation on posters and flyers

ON-SITE EXPOSURE BENEFITS:

  • One decorated float in Parade
  • Preferred Placement in line-up (First quarter of the parade line-up)
  • Logo spotlighted on ten banners/posters (3’x5’) along Parade route
  • Two Parade entry fees waived— opportunity for maximum exposure of your organization
  • Thirty-five VIP seating passes for the Parade

PUBLIC RELATIONS BENEFITS:

  • Organization included in press releases
  • Association with all H.E.L.P Community Special Events for 2026

GOLD SPONSOR - $10,000 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website with 50-word written statement
  • Company logo displayed at Parade
  • Association in radio and TV advertisements
  • Association and logo presentation on posters and flyers

ON-SITE EXPOSURE BENEFITS:

  • One decorated float in Parade
  • Priority Parade placement in line-up (Position: Early-to-mid parade line-up)
  • Logo spotlighted on ten banners/posters (3’x5’) along Parade route
  • Two Parade entry fees waived— opportunity for maximum exposure of your organization
  • Twenty-five VIP seating passes for the Parade

PUBLIC RELATIONS BENEFITS:

  • Organization included in press releases
  • Association with all H.E.L.P Community Special Events for 2026

SILVER SPONSOR - $5,000 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website with 20-word written statement
  • Company logo displayed at Parade
  • Association and logo presentation on posters and flyers

ON-SITE EXPOSURE BENEFITS:

  • Priority Placement (mid-line)
  • One Parade entry fee waived— opportunity for maximum exposure of your organization
  • Fifteen VIP seating passes for the Parade

BRONZE SPONSOR - $2,500 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website with 20-word written statement

ON-SITE EXPOSURE BENEFITS:

  • One Parade entry fee waived-opportunity for maximum exposure of your organization
  • Ten VIP seating passes for the Parade

HELP SPONSOR - $1,000 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website

ON-SITE EXPOSURE BENEFITS:

  • One Parade entry fee waived-opportunity for maximum exposure of your organization
  • Five VIP seating passes for the Parade

FRIEND SPONSOR - $500 +

EVENT ADVERTISING BENEFITS:

  • Logo recognition on website

ON-SITE EXPOSURE BENEFITS:

  • One Parade entry fee waived-opportunity for maximum exposure of your organization
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